Community members are being asked to help define Sammamish’s unique and special character by taking a survey that will influence the city’s community branding initiative.

The survey is available now at https://www.sammamishbrand.com/. Responses must be received by midnight on April 8. The research collected will allow the city’s consultants, North Star Destination Strategies, to describe our community’s story based on our greatest strengths, and develop creative tools, strategies, and advocacy programs that help close the gap between the two.

“I encourage you to take 15 minutes to complete the community survey and help us identify what makes our community special,” communications manager Kellie Stickney said. “With your participation we will be able to develop a brand that reflects our shared vision for our community.”

The city of Sammamish branding effort is possible due to a $61,250 grant from the Port of Seattle. To bring outside objectivity to the project, Sammamish has partnered with Nashville-based North Star Destination Strategies.

The final product from North Star will include a refreshed logo, wayfinding, and a variety of deliverables that will help the city develop materials that have a consistent and professional look and feel.